THE SECRET TO SELLING, WITHOUT FEELING LIKE YOU ARE (YOU’LL FIND IT HERE)

People aren’t born with a ‘sales gene.’ Wouldn’t that be cool, though. The secret to selling isn’t about what you’re even about your product. Well, not really.

Let me explain.

People buy into YOU… then, the product satisfies their logic.

No one actually buys your service. No one buys your product. They buy you.

And do you want to know the best way to sell ice to an eskimo? You discover that eskimos Tick personality profile. We’ll tell you more about this later.  

Yes, you’ve got to understand their problem, make them feel comfortable, and build a relationship with your prospects. But, even the most sleezy of salesmen get runs on the board. So, success in sales is more than just strong bonds.

Understanding the psyche of the person you’re talking to…

The missing piece to many sales processes is the personality component. Tick’s personality assessment tools are used to help employees understand who they’re working with, HR Managers during hiring, and in sales – either directly by having prospects complete the questionnaires, or simply attributing a bird type and tweaking your sales approach accordingly.

It’s why some people respond to the hard sell and others need nursing over time.

Before we get you to find out your bird type, let’s explore the sales approach for the four types.

The do’s and don’ts of selling to Tick’s 4 personality bird types.

THE PEACOCK 

Do:

• Be responsive, warm and friendly
• Let them do the talking
• Use lots of visuals and touch
• Involve their choices in the sale

Don’t:

• Get analytical and detailed
• Let them go off on tangents
• Criticise their opinions
• Debate with them

THE DOVE 

Do:

• Be softly spoken & polite
• Take it slow and easy
• Be patient
• Listen

Don’t:

• Rush them
• Push a new idea
• Talk fast or loud
• Criticise their choices

THE EAGLE 

Do:

• Be clear and to the point
• Be businesslike
• Give facts precisely
• Pay attention

Don’t:

• Exaggerate
• Give details unless asked for
• Try and up sell them
• Push them into a close

THE OWL 

Do:

• Thoughtful, slow and flexible
• Be precise and accurate
• Offer guarantees and back-up
• Have literature to show and leave

Don’t:

• Rush them
• Talk while they’re thinking
• Exaggerate
• Become familiar

Sell smarter, not harder, with Tick’s personality tools. Fill in your details in the red form and we’ll send you free samples to use.